For Scale-Ups & High-Growth Tech Teams

Your Growth Is Capped By Your Weakest Manager.

Stop training "professional administrators." We build Unicorn Leaders—managers who master strategy, innovation, and execution so you can stop putting out fires.

See How It Works
30-minute call. Zero pressure. We'll tell you honestly if we're the right fit.
Unicorn Labs leadership program

Trusted by 100+ growth companies to develop their next generation of leaders

The Diagnosis

Which Team Are You Running?

You hired smart people. Why aren't they multiplying each other's output?
Toxic Team
1+1=0
Drama. Politics. High turnover. You'd be better off working alone.
Siloed Team
1+1=2
Efficient, but just "group work." Everyone stays in their lane. Innovation dies here.
Unicorn Team
1+1=3
High trust. High conflict. High speed. The team is smarter than the individual.

You can't hire your way to a 1+1=3 team. You have to build it.

And your managers are the only leverage point you have.
The Methodology

Why Traditional Training Fails Startups

Most programs stop at "Team Management." They create administrators. We add the missing piece: Strategy & Innovation. We teach your managers to think like Founders.

Self-Leadership
Team Management
Strategy & Innovation

🦄Where all three overlap = Unicorn Leader

The Engine

Not Just a Course. A Complete Operating System Upgrade.

We don't just dump content on you. We install habits.
Layers Grid

Purpose-Built Modules

The "Knowledge" Layer

12 modules built for startup & scale-up reality. No MBA fluff. Real frameworks your managers use Monday morning.

Live Cohort Coaching

The "Practice" Layer

12 live group coaching sessions with your team only. Real scenarios, real role-plays, real accountability.

Strengths Assessments

The "Awareness" Layer

Personalized strengths profiles so each manager knows exactly where to double down and where to grow.

Peer Learning Network

The "Community" Layer

Access to the alumni network and ongoing peer-to-peer learning. The growth doesn't stop at week 12.

30+ Hours of content
12 Live coaching calls
50+ Worksheets & templates
12 Expert-led modules
The Roadmap

How We Install This in Your Company

Process Steps

Step 01

The Diagnostic

We analyze your current state using Team Dynamics and eNPS scores.

Step 02

The Kickoff

Gather your managers for a high-energy launch. Set the "North Star," assign cohorts, generate excitement.

Step 03

The Sprint (12 Weeks)

Managers commit 1.5 hours/module. Watch the video, do the work, attend the live coaching session.

Step 04

The Sustain

Lifetime access to the library, templates, and SOPs. Your managers keep the toolkit forever.

The diagnostic is typically completed within one week. We run a short survey with your team and a 60-minute debrief call with the leader — that's it.

Every manager in the program. The kickoff is where energy gets built and expectations get set — missing it means starting on the back foot. We recommend all-hands attendance.

Life happens. All modules and coaching recordings are available on-demand, so no one gets left behind. Our coaches also flag low-engagement managers early so you can course-correct.

Every manager gets permanent access to all 12 modules, 50+ templates, and SOPs — even after they leave your company. It's theirs. That's intentional: great managers remember where they learned.

The Curriculum

The Six Levels of
Unicorn Leadership

Each level builds on the last. Skip one and the whole system breaks.

Six Levels Framework
Six Levels Framework Pyramid

Explore each level

The foundation everything else is built on.

If your team won't speak up, nothing else works. Psychological safety isn't about being "nice" — it's about creating an environment where people take risks, challenge ideas, and surface problems before they become disasters.

Team members voice concerns, questions, and ideas without fear of humiliation
Mistakes are treated as learning opportunities, not performance failures
Dissenting opinions are welcomed — especially from junior team members
Leaders model vulnerability and intellectual humility first

Getting out of your own way so the team can move.

The bottleneck is almost always at the top. Empowerment is about creating clear decision rights — who owns what, what decisions need escalation, and what decisions people should just make. The result? A team that acts, not waits.

Clear ownership frameworks so people know what they're trusted to decide alone
Fewer "just checking in" interruptions to senior leadership
Managers make good judgment calls in your absence — not just safe ones
The CEO or founder reclaims time for strategic work

Productive conflict over polite agreement.

Most teams optimize for harmony when they should be optimizing for truth. Great communication isn't about everyone getting along — it's about the best idea winning, regardless of title or tenure. That requires frameworks, not just goodwill.

Meetings produce decisions, not just discussions
Feedback is direct, timely, and received without defensiveness
Disagreements are visible and resolved — not hidden and festering
Cross-functional communication is clear and doesn't require senior mediation

Turning a group of managers into a team of leaders.

Having strong individual managers isn't enough. You need them operating as a cohesive leadership team — aligned on norms, holding each other accountable, and rowing in the same direction. Culture is what happens when the founder isn't in the room.

Managers model the behaviours they want from their direct reports
Leadership team holds itself accountable — peer-to-peer, not just top-down
Company values are observable in how decisions get made daily
Culture is preserved and transmitted as the company scales

Beyond just "hitting the number."

People don't stay and give their best because of compensation alone. They stay because their work means something. Purpose is how you connect the daily grind to something worth getting out of bed for — and how managers communicate that connection every week, not just at the all-hands.

Every team member can articulate why their work matters beyond their deliverable
Managers regularly connect individual work to broader company mission
Intrinsic motivation replaces constant external nudging and micromanagement
Retention improves as people feel like meaningful contributors, not resources

Aligning the "North Star" for speed across the whole org.

A team without a shared vision makes a thousand small decisions that pull in different directions. Vision & Strategy is how you ensure every team — from engineering to sales — is oriented toward the same winning aspiration, and understands how they fit into the plan to get there.

Leadership team is aligned on the "Winning Aspiration" and where to play
Individual teams can explain how their OKRs ladder up to the company strategy
Faster decisions at every level — fewer escalations needed when direction is clear
The organization moves with coordinated speed instead of competing priorities
The Logic

The Cost of Poor Leadership

We don't just dump content on you. We install habits.
Cost of Poor Leadership
Annual Impact Per Bad Manager
$0
Coaching Outcomes
86%
Of companies report solid ROI on coaching
80%
See an increase in self-confidence
70%
Benefit from improved work performance
"
None of the other programs had the transformative impact on behavior that I've witnessed here. It's as if we've struck gold.
Maureen Weeks
Maureen Weeks Director of Finance, StellarAlgo
"
We stopped trying to invent our own training and just installed Unicorn Labs. It worked.
Craig Handy
Craig Handy Former Head of Revenue, Shopify

See What Poor Leadership Is Actually Costing You

That $436k number? That's the average. Plug in your team size and see your number.
Leadership ROI Calculator | Unicorn Labs
Tell us about your organization
Fill in your numbers — we'll calculate the true cost of poor leadership and your projected return from training.
Company Overview
$
Total annual revenue
Full headcount in your organization
People in any leadership role
Leaders lacking formal training or performing poorly
%
% of employees leaving annually
$
Mean annual salary across your org
$
How much you're considering investing in leadership development
Annual Cost of Poor Leadership
Total Annual Cost of Poor Leadership
Combined impact across all four cost categories below
Revenue Loss
7% of revenue lost to poor leadership decisions
Poor Leader Cost
$126K/year per untrained or ineffective leader
Productivity Loss
$4,723 in lost wages per employee per year
Turnover Cost
Replacement hiring, onboarding & lost productivity
Cost Distribution
Proportion of total cost
Revenue Impact
Poor Leader Cost
Productivity Loss
Turnover Cost
Breakdown
Revenue Impact
Inefficiencies & missed opportunities from poor decisions
Poor Leader Direct Cost
Management overhead, corrective actions, failed initiatives
Employee Productivity Loss
Reduced engagement & motivation from poor management
Turnover & Replacement
82% of employees leave due to bad managers — $4,700/hire
Your Investment Return
Year 1 ROI Projection
Return on Leadership
Training Investment
ROI
Training Investment
Costs Avoided
(50% reduction)
Net Benefit
Year 1

How we calculate this
  • Revenue loss: 7% of annual revenue
  • Cost avoidance: 50% of total costs
  • Leader cost: $126,000/year per poor leader
  • ROI = (Avoided − Investment) ÷ Investment × 100
  • Productivity loss: $4,723/year per employee
  • Turnover cost: employees × turnover% × $4,700/hire

* Conservative 50% cost reduction estimate. Research shows 40–60% improvement in year one. Long-term gains (5× shareholder returns over 5 years) not reflected here.

The Unicorn Leaders Promise

We are in the business of transformation, not transaction.

100% Money Back Guarantee.

If you or your team members are unsatisfied by the leadership transformation, receive a total refund. No fine print. We bet on our results.
Questions

Frequently Asked Questions

The Enterprise Leadership Development Program by Unicorn Labs is a 12-week cohort-based program that builds high-performing managers at growth-stage companies. It combines purpose-built modules, live group coaching sessions, strengths assessments, and a peer learning network. The program is built on the Six Levels of High-Performing Teams framework and is designed specifically for Series A–C companies across North America.

The program runs 12 weeks with approximately 30 hours of total coursework. Managers commit approximately 1.5 hours per module — watching the video, completing the work, and attending the live cohort coaching session. It begins with a diagnostic using Team Dynamics and eNPS scores, followed by a kickoff session, the 12-week sprint, and lifetime access to all modules, 50+ templates, and SOPs after completion.

Unicorn Labs clients report 96% improvement in strategy, 89% in execution, and 87% in innovation across their management teams. Coaching outcomes show 86% of clients report solid ROI, 80% see an increase in self-confidence, and 70% benefit from improved work performance. The program comes with a 100% money-back guarantee — if you or your team members are unsatisfied by the leadership transformation, you receive a full refund.

Cohort-based learning accelerates development through shared discussion, peer accountability, and structured content. Managers learn from the material and from each other — driving stronger relationships and practical application. One-on-one coaching is available separately through Unicorn Labs for founders and executives.

Yes — Unicorn Labs is based in Ottawa, Ontario, and delivers the Enterprise Leadership Development Program to companies across North America. The program is available virtually or on-site, and qualifies for the Canada-Ontario Job Grant (COJG), which can cover up to two-thirds of training costs.

Fahd Alhattab has led teams of 150+, built startups, and trained over 100,000 leaders across North America. He developed the Six Levels of High-Performing Teams framework — the foundation of the program — by synthesizing research from Google's Project Aristotle, Amy Edmondson's psychological safety work, and years of direct experience with fast-growth tech companies.

All modules and coaching recordings are available on-demand, so no one gets left behind. Unicorn Labs coaches also flag low-engagement managers early so leaders can course-correct before it becomes a problem.

Stop Tolerating Average Leadership.

The gap between where you are and where you want to be is closing. Let's speed it up.
15 minutes. No pitch decks. Just a conversation to see if we fit.

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