Craig is a trailblazer in the Revenue Operations field. His reputation has given him the honour of building diverse teams, globally.

Craig’s first and foremost passion is people. He taps into this fascination by learning about psychology and human performance. He likes to dig deep into these topics and utilizes his knowledge to create team environments where high performers can thrive.

He currently leads a Global Revenue Operations team at Shopify and is the founder of his own RevOps consulting firm, Jameson Strategies.

Outside of people management, Craig is a passionate hot sauce maker.