Florent Schmahl, Chief of Staff at Growcer, an agtech company driven by purpose, explains how he shifted from honing hard skills to embracing meaningful work. He argues that purpose is not a fixed destination but an ongoing journey, and he urges teams to explore what truly motivates them instead of chasing a single “life purpose.” In this episode Florent shows how to turn big questions about passion into practical team strategies, and why focusing on real problems beats agonizing over existential dilemmas. Tune in for his actionable tips on finding impact and drive in any work environment!
Florent Schmahl
Florent Schmahl is the chief of staff of Growcer, an ag-tech company empowering communities to grow fresh, hyper-local produce year-round through its hydroponic modular farms. Florent grew up in the French Alps surrounded by farming, and after a decade in e-commerce and tech, he returned to his passion for food. Florent thrives on building mission-driven teams and today, communities have used 45+ Growcer farms to grow more than four million servings of local, nutritious greens across Canada.
